At Isabella Pelle, we sell directly to our clients. This allows us to bypass the mass market retail sector - which is always demanding extremely low pricing from it’s suppliers. Suppliers in turn have to use low levels of active ingredients and more filler so they can turn a profit. Unfortunately this often means the end product is something that does not work very well. 

Many of these companies have to run multi-million dollar advertising campaigns and spend millions of dollars on packaging design just so they can remain on store shelves. What you’ll find quite often is that a lot of corners have to be cut in order to be profitable. Many of these companies still use ineffective jar packaging, which renders a product inactive in as little as a few days after first opening. Or they use pump bottles that aren’t airless, which still exposes the product to air and renders it ineffective due to oxidation. In addition, because of mass market pricing demands, most suppliers use only 1-2 active ingredients in their formulations.

Because we sell directly to our customers we are able to focus on product quality. We can use high concentrations of many active ingredients in one product and package it appropriately in airless bottles. At Isabella Pelle we do not have to worry about selling to a middle man and as such we can pack our products with as many active ingredients as possible. As a result, you get a very high end product, reasonably priced.